In this collection of case studies you can see real-world examples of user experience, branding and visual design challenges and solutions. Take a look at how I created digital experiences for a wide range of clients and helped their businesses grow.
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Case study
Wine pairing mobile app
Rethinking the way consumers match wine & food.
Rethought a waiter-focused app for consumers, from research to a tested prototype that was never built.
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Case study
Precisely UX & Brand Design
Transforming the contract management landscape with innovative features and strong branding
Early stage startup to mature product over four years: set the design and UX strategy, from the logo to complex product features, plus a design system that scaled with the team.
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Case study
Dirma Marketing platform UX and branding design
User-centric experience design
Led design for a startup with an idea and no product, from brand and research to a working platform for associations, members and advertisers.
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Case study
Wine management backoffice redesign
Redesigning the backoffice of a wine startup
Redesigned a data-heavy backoffice around the people who maintain it, with a design system that made it consistent.
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Case study
Localize Direct
Branding and visual design for a game translation company from the ground up
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Case study
Wellbefy dashboard
Optimizing information for task completion
Turned a data-only dashboard into one that leads to action, in a one-month engagement, designed to fit the client’s Tailwind framework.
